strategic communications
Most projects begin with a strategy and planning meeting to shape your project-specific and longer-term goals. We ask questions: Who are you trying to reach? What do you want them to know? Why will that information be valuable to them? What response or action are you looking for after the message has been received? Next, we document a plan to communicate the best messages, through the right channels, and measure success against the agreed organizational and communications-specific goals. Once we’re underway, we keep track of progress and keep you apprised of any adjustments that may be needed.
Fundraising and Donor Stewardship
When it comes to engaging your current supporters and inspiring new donors, on-target messaging and outreach are essential components of every effective fundraising campaign. By tapping into our strategic and integrated marketing communications models, and folding in our event design experience, we’re a “one-stop” choice for smaller nonprofits that are still developing their brand and for larger organizations looking to update their message and put a new spin on their work.
EventS
From a business or donor stewardship dinner to conferences and trade shows to a glittery fundraising gala, events provide a unique opportunity to shine a spotlight on your messages. As communicators and event designers, we have a special ability to seamlessly deliver your messages through events. We have you covered from concept to thank yous.
Events and Conferences
Definition of goals and objectives
Budget and timeline development and management
(Planning) Committee support / administration
Concepts / themes
Décor and entertainment
Fundraising (raffles, live auctions, silent auctions, etc.)
Logistics
Marketing strategy and execution
Menu and bar selections
On-site staffing
Run of Show development and management
Sponsorship tracking and management
Scripting
Ticketing
Venue / Vendor selection and management
Volunteer recruitment and management
Trade Shows
Booth concept and design
Message development
Exhibitor-hosted event and/or sponsorship coordination
On-site support
Press Room set-up and administration
Integrated Marketing communications
We can help integrate all of the public-facing messages delivered by your organization. We can either work with your team or directly oversee the creation of content and ensure consistent messaging across channels while staying on budget and on schedule. (Wait until you see our tracking spreadsheets!)
Planning and Execution
Research
Scheduling
Project management
Content Development
Annual reports
Web and social media content and posting
Fundraising appeals
Issue briefs / Position papers
Brochures and newsletters (print and electronic)
Media alerts / Press releases
Media training
Presentations (content, design and coaching)
Speeches
Video scripting and production
Creative Services
Graphic design
Production management
Distribution management